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Why Winter Might Be the Right Time to Sell

Low competition, motivated buyers, and steady demand are creating opportunity in 2025’s cooler months

Jun 19, 2025

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Winter has traditionally been seen as a quiet time in real estate, but in Perth's unique market, that old thinking might be worth reconsidering. With tight supply, motivated buyers, and continued market momentum, winter 2025 could offer real advantages for sellers.

 

While some vendors wait for the buzz of spring, that seasonal mindset could be costing them. According to REIWA, the number of properties listed for sale typically drops in winter, reducing competition and helping homes stand out. At the same time, Perth’s relatively mild winter weather ensures that buyers stay active — particularly those who are pre-approved and ready to make quick decisions.

 

The recent drop in interest rates has also helped create a more favourable environment. As highlighted in multiple industry reports, this has kept buyers in the game, even during the traditionally slower months. Raine & Horne notes that this could give winter sellers an edge, as serious house-hunters are less likely to wait for spring when borrowing conditions are improving now.

 

Marketing and presentation matter more in winter — but with the right preparation, homes can shine. Think warm lighting, cosy staging, and showcasing year-round features like covered outdoor areas or heating systems. REIWA suggests that winter buyers often inspect fewer properties, which means a well-presented home has a better chance of making a lasting impression.

 

There’s also a strategic reason to act now: selling in winter gives you the chance to buy in spring. With less pressure on the selling side, vendors who list early can take their time shopping for their next home during the typically more active season ahead.

 

Whether you're looking to move quickly or just weighing your options, winter 2025 might offer the right conditions to make a move — while standing out in a less crowded market.

 

If you'd like to talk about how this will affect your property plans, don't hesitate to contact the team at Bellcourt on 08 6141 7848.